
What is D2C eCommerce?
Direct-to-consumer e-commerce, usually abbreviated as D2C eCommerce an eCommerce strategy where traditional business-to-business (B2B) organizations sell directly to consumers via an eCommerce site thus cutting out middlemen such as retailers and wholesalers. For instance, mattress manufacturers can sell their products directly to families on their website instead of sending them to a mattress store. Is the D2C Revolution a New Thing? D2C is not a new concept and has been








